The 4/4 Brand

At forty4 collective , our passion for quality, innovative styles, and a commitment to historical recognition of "the culture", is what drives us  to create athleisure  products that not only look and feel great, but also have a positive impact on the world around us. We chose the name of our brand because the number 44 is a "Power" number which also means abundance, great potential, and a commitment to excellence.